Hi, I’m Peyvand Azadi
a
Marcom Manager
Digital Marketing Manager
Hey there! I consider myself a full-stack digital marketer with a proven ability to craft strategic multi-channel campaigns that boost visibility and engagement. Leveraging data-driven techniques like technical SEO, paid search, social advertising and long-form content creation, I've optimized countless brands' online presence across search, social and affiliated sites. Whether it's refining keyword strategies, optimizing landing pages, automating social promotions or producing sharable assets, uncovering new growth opportunities is my passion. I'd love to chat about innovative ways I can help scale your digital footprint.

Learn about my work
Marketing Communication
Make the right impression with effective marketing communication. Leveraging digital channels and compelling creative, I'll craft messages that resonate with your audiences and strengthen your brand. Reach out to see how I can help tell your story.
Business Stratagy
Take your business to new heights with customized strategies. As a results-focused consultant, I develop growth plans tailored to your goals and market. Reach out for proven strategies to greater success.
Marketing Plan
Increase sales and boost profit with a customized marketing plan. As your marketing strategist, I'll analyze your business, define target audiences and deliver a proven plan to drive results. Contact me today to discuss designing a strategy that works.
My Portfolio
My Resume
Job Experience
Marketing Communications Manager
Philia · Part-time ·Remotedevelop strategic marketing and communication plans to help drive our business goals. This involves researching target audiences, identifying the best methods to reach them, and crafting tailored messaging. I work closely with other departments to gather relevant insights and make sure our campaigns align with our overall brand strategy. Results tracking is also a big part of my job, from website analytics to measuring ROI of different initiatives. My work helps promote our offerings, build our reputation, and ultimately increase sales.
Digital Marketing Manager
Jetseo · Part-time ·Remoteoversee all online marketing activities for my company. This involves developing strategic digital marketing plans to promote our brand across various online channels and platforms. I work with various teams to create and distribute online content and campaigns on websites, search engines, social media, mobile apps and more. A big part of my role is analyzing digital metrics and optimizing our efforts based on key performance indicators. I also research emerging trends and ensure our digital strategy stays relevant. In addition, I manage our relationships withthird-party platforms and digital vendors. My goal is to increase awareness of our brand online, drive targeted traffic to our platforms, and boost leads and conversions through data-driven digital initiatives.
Senior Digital Marketer
Newsbox · Full-time ·Remoteresponsible for developing and executing comprehensive digital plans to meet business goals. I work closely with cross-functional teams to implement optimized online campaigns. A key part of my job is ongoing analysis of engagement, lead generation and ROI data to optimize efforts. I also identify new opportunities within emerging channels and help scale up our most effective programs. Additionally, I mentor more junior digital marketers. My objective is to drive brand awareness, customer acquisition and overall revenue through strategic digital initiatives.
Instructor & Old Experience
B2B Business Consultant
Consultant for b2b businesses in the field of product development, customer journey, conversion of lead to customer and implementation of affiliate marketing campaigns.
Social Listening Instructor
Higher education is tertiary education leading to award of an academic degree. Higher education, also called post-secondary education.
Digital Marketing Specialist
Daya Server · Full-time• All matters related to the optimized content for websites and social networks • Website design and WordPress site support • Do all things related to internet marketing and customer analysis in the field of servers and storage and rack facilities • Responsible for and following up on advertisements and seminars
Social Media Specialist
Donyaye Mod · Full-time• Product selection and photography and product editing for sites and social networks • Content and management of the communication panel of DigiKala and Bamilo • Social network management and customer responsiveness • Advertising program and follow the influencer marketing process • Doing all the work related to internet marketing of baby clothes and seismic
WordPress Developer
working on both front-end and back-end development, which includes themes and plug-ins. troubleshooting website problems for clients, creating new products, etc.
University Education
Bachelor's degree, Computer Software Engineering
Shariaty Technical and Vocational UniversityBachelor's degree in Software Engineering from Shariaty Technical and Vocational University. Gained expertise in programming languages, databases, and web development during studies at a top technical institution.
Girls in ICT Day Event
Shariaty Technical and Vocational UniversityParticipated in an insightful workshop on International Girls in ICT Day, gaining valuable knowledge in areas such as programming, web development, and cybersecurity. Learned directly from experts on opportunities for women in the technology industry.
Academic Education
Digital Marketing
MYDMCCompleted an intensive digital marketing course, gaining expertise in SEO, social media, paid ads and email marketing. Learned strategic approaches for attracting customers online and tools to measure campaign effectiveness.
Performance Marketing
AnalytipsParticipated in a course on performance marketing strategies, focusing on methods like pay-per-click advertising, affiliate marketing, and conversion rate optimization. Gained insights into measuring and improving ROI through tracking, testing, and adjusting digital tactics.
Search Engine Optimization
Amanj AcademyCompleted training in search engine optimization strategies and best practices. Learned to effectively optimize websites for organic search through on-page techniques like keywords, content, and site architecture optimization as well as off-page activities including link building.
Digital Marketing Skill
Google Analytics
Google Search Console
Google Tag Manager
Data Studio
google ads
Marketing Strategy
Development Skill
WordPress
HTML
CSS
Design - UI/UX
Photoshop
JAVASCRIPT
Recommendations

Sahar Mohammadi
Content strategist at divarContent strategist at divar
Peyvand is one of the most talented digital marketers that I've ever seen. She is full of energy with positive thinking. She can follow up well and she cares about most of the things in her work. Her analytical and creative mind always helps the business to grow.

Mahsa Hafezi
Digital Marketing Specialist System GroupDigital Marketing Specialist System Group
Peyvand is one of my professional friends on LinkedIn. She is highly motivated and strives to learn new topics. I had the experience of working with her on two projects and enjoyed it.

Sepide Valiollah
Social Media Manager KarboomSocial Media Manager Karboom
Peyvand cooperation is very intelligent, kind and accurate. I have worked with peyvand on various projects and his discipline and knowledge is very evident.
Awesome Clients
My Pricing
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My Blog
7 Steps to Create a Complete Marketing Strategy in 2023
Creating a marketing strategy is essential to effectively nurture your customers, improve the bottom line at your business, and increase

7 Steps to Create a Complete Marketing Strategy in 2023
Creating a marketing strategy is essential to effectively nurture your customers, improve the bottom line at your business, and increase the ROI of your efforts.
A marketing strategy is especially critical if you want to leverage the highest-ROI trends for 2023: short video, influencer marketing, and branded social media. To get powerful results, you must carefully weave both emerging trends and proven strategies into your plan.
Let’s dive into the critical components of a complete marketing strategy in 2023, followed by some examples for inspiration.
A marketing strategy is a detailed, structured plan of a company’s promotional efforts across a wide range of platforms and channels. A marketing strategy typically includes objectives, target audience profiles, content creation steps, key performance indicators, and other components.
Marketing Strategy
A marketing strategy will:
- Align your team to specific goals.
- Help you tie your efforts to business objectives.
- Allow you to identify and test what resonates with your target audience.
- Empower you to capitalize on emerging trends.
The last one is especially important for this upcoming year. Keeping up with marketing trends is important for your strategy, but could be a full-time job.
Why? Because in one year alone, we’ve seen a major shift to short-form video content; the rise and fall of new platforms (looking at you, Meta); and the continuing impact of the global pandemic. In short, what worked for your marketing strategy in the past might not fly today.
To succeed in the fast-paced marketing world — and maintain a sense of relevance with your audience — it’s vital to stay ahead of the curve.
To help ease some of that uncertainty, we’ve going to show you step-by-step how to create a marketing strategy that leaves no stone unturned. But first, let’s go over the individual components that make up a strong marketing strategy.
What does Performance Marketing mean exactly?
As it is clear from the name of this model, this type of marketing and advertising processes is dependent on

What does Performance Marketing mean exactly?
As it is clear from the name of this model, this type of marketing and advertising processes is dependent on the performance and results obtained. Performance marketing takes place in the online world where the results are fully measurable and the advertiser will only pay for the desired results. Sometimes you are looking for specific sales from your advertising and marketing, and sometimes you want your application to reach a significant number of installs. For this reason, the intended performance is measured to see how much you have been able to achieve the desired results.
Many companies have forgotten they sell to actual people. Humans care about the entire experience, not just the marketing or sales or service. To really win in the modern age, you must solve for humans.
Dharmesh Shah, CTO & Co-Founder, HubSpot
Performance marketing is applicable to all businesses that are present online and the results of their advertising programs can be measured. Small and large businesses can use this method depending on their desired goals to be more visible, increase their sales or achieve other defined results. On the other hand, sites that can guarantee future results due to their visits or high capabilities will also benefit the most from performance marketing.
Who is the target of pragmatic marketing?
If you want to achieve the desired results, especially more sales, the best audience for actionable marketing is the people who spend the most time on the Internet and spend more time online. Usually, many businesses go to performance marketing; Because the fee is paid after reaching the goal. But you should be careful, based on the available information, go to the people who are exactly your target audience and there is a higher probability that your goals will be achieved with their help.

Who is the target of pragmatic marketing?
- An impression is the number of times your ad is shown. If you want a certain number, you can pay when this number of impressions is achieved and the target audience sees your ads. In this case, only brand awareness is important for you.
- Sometimes the click rate and the number of clicks are important to you, and simply displaying ads is not enough. So you pay for a certain number of clicks.
- User participation is very important. Naturally, the more they interact with you and your ads, the more valuable your marketing plan will be. So try to increase audience participation. Of course, this amount is calculated differently in different platforms.
- It’s not enough to just get a few leads, it’s important to see how many of them are high-quality and can turn into leads. Then you try to convert leads into buyers. The higher the number of leads generated and the higher the quality, the higher the chance of increasing the conversion rate.
- This mode is actually the main model that managers and marketers are looking for. In this system, the cost is based on a certain amount of sales, and it is undoubtedly more expensive than other models.
- Sometimes you want to take a specific action. Apart from selling, this action can be registering for an event, downloading an application, or filling out a form.
How to Create a Sales Plan?
Do you have a sales plan? Entrepreneurs, sales executives, and sales managers all benefit from writing sales plans — whether

How to Create a Sales Plan?
Do you have a sales plan? Entrepreneurs, sales executives, and sales managers all benefit from writing sales plans — whether for their business, department, or team. You must know where you’re going before you can hit your key targets, and from there, you must break down the strategies and tactics you’ll use to do it.
A sales plan lays out your objectives, high-level tactics, target audience, and potential obstacles. It’s like a traditional business plan but focuses specifically on your sales strategy. A business plan lays out your goals — a sales plan describes exactly how you’ll make those happen.
Sales plans often include information about the business’ target customers, revenue goals, team structure, and the strategies and resources necessary for achieving its targets.
What are the goals of an effective sales plan?
The purpose of your company’s sales plan is to:
Communicate your company’s goals and objectives.
Provide strategic direction.
Outline roles and responsibilities.
Monitor your sales team’s progress.
Monitor your sales team’s progress.
You can’t expect your sales team to work well if they don’t know your company’s goals and objectives. It is necessary to make sure the goals are clear and realistic. As they change over time, ensure you regularly communicate your strategy to the entire team.
Provide strategic direction.
A sales strategy is vital to selling your products or services. To execute your plan, your company needs to provide direction. Should your employees focus on email conversions versus social media conversions this quarter? Are you boosting your efforts on LinkedIn instead of Facebook? Your business needs to provide your team with guidance to be effective.
Outline roles and responsibilities.
Your company’s sales plan should outline the roles and responsibilities for your sales team and leadership. The benefits of this include efficient task delegation, improved collaboration, overlap reduction, and increased accountability.
Monitor your sales team’s progress.
Your sales team is the driving force behind your strategy. If they do well, so does the company. Unfortunately, the alternative is also correct. Monitoring your team’s progress on organizational goals allows you to manage your objectives. It ensures you have the people and tools in place to be successful.
Create a mission statement. Define your team’s roles and responsibilities. Identify your target market. Outline your tools, software, and resources. Analyze your position in your industry. Plan your marketing strategy. Develop your prospecting strategy. Create an action plan. List your goals. Set your budget.
What are the goals of an effective sales plan?
Tips for Creating an Effective Sales Plan
We’ve gone over what you should include in a sales plan, including some examples and mockups.
Learn some tips and tricks for creating a sales plan that helps you hit target numbers and exceed your higher-ups’ expectations.
- Use industry trends to strengthen your plan. When presenting your sales plan to a stakeholder, use industry trends to highlight why your plan will be effective.
- Specify the technology you’ll use to track success. You can do this for internal reference or let stakeholders know how you’ll measure success. Some tools you can consider include CRM and dashboard software.
- Support your budget proposal with hard facts and data. If you’re creating a budget as a part of your plan, support it with previous performance data and sales forecasts.
- Create different plans for each team. If you create a sales plan for business development, inbound sales, outbound sales, field sales, and so forth, you can get even more granular and specific in your goals and KPIs.
- Get marketing’s input. Marketing and sales alignment is critical for the success of your sales plan. The more input you have from marketing, the more you can align your lead generation, prospecting, and nurturing efforts.
- Talk with your sales reps to understand their challenges. It might be easy to get lost in numbers and forecasts. But it’s important to know your sales representative’s day-to-day to understand what will and will not prove effective or feasible.
- Complete an in-depth competitive analysis. You must know what the competition is doing well to create a plan that nudges your company in that direction.
Contact Me

Peyvand Azadi
Digital Marketing ManagerI am available for freelance work. Connect with me via phone or email.
Phone: +98 919 822 1786 Email: peyvandazadi1996@gmail.com